Wednesday, 20 July 2022

2022 Croatian Peak Season: 980,000 Tourists in Croatia, Overnight Stays Almost at 2019 Level

July 20, 2022 - The 2022 Croatian peak season is in full swing, with around 980,000 tourists currently in Croatia!

About 980,000 tourists are currently staying in Croatia - with 97 percent of the overnight stays achieved compared to the record July 2019. These latest data were presented by the director of the Croatian Tourist Board in Šibenik, where a coordination meeting was held with representatives of tourist boards from Šibenik-Knin County, reports HRT.

In addition to HTZ director Kristjan Staničić and 13 representatives of the tourist boards of cities and municipalities from the county, the coordination included Šibenik-Knin prefect Marko Jelić and Rudolf Štefan, a member of the HTZ tourism council, and the owner of Šibenik's Pelegrini, HTZ announced.

During the meeting, they spoke about the tourist offer and attractions in the county, where the representatives of the local tourist boards pointed out that they are delighted with the current season and the announcements for the postseason.

Thus, in Šibenik-Knin County, the most overnight stays were recorded in Vodice, Šibenik, and Rogoznica, while, for example, Betina surpassed the tourist result from the record in 2019.

They also believe that in July, they will reach the results from the record 2019 in Primošten. Knin is recording an increase in accommodation capacities such as family apartments. The same is the case with Skradin, especially in the segment of more luxurious holiday homes with a swimming pool. HTZ added that Tisno is celebrating 100 years of organized tourism next year, which, in cooperation with HTZ, will be used in advertising on broadcasting markets.

Staničić emphasized the importance of cooperation between the local tourist boards.

"In this way, you can achieve greater promotional visibility and recognition that tourists will be able to appreciate," he said.

He reported that around 980,000 tourists are currently staying in Croatia, while last year at this time, there were approximately 900,000.

"We are at 97 percent of overnight stays achieved in July 2019. Everyone's goal is the dispersion of tourists throughout the year and to achieve as much income from tourism as possible," Staničić said, adding that additional promotional activities are planned for the best post-season, especially in the markets of Slovenia, Hungary, and Germany.

Jelić pointed out that the season is significantly better this year than last.

"What is very important to our visitors and us is that they feel safe in the county, and I would especially like to praise the tourist facilities and numerous events in our destinations. I believe that if we continue like this, we could surpass the results from the record-breaking 2019," said Jelić.

HTZ reported that the topic of the meeting was to allocate funds from the United Tourist Boards Fund, the eVisitor system was discussed, and the current progress in the development of the Strategic Marketing and Operational Plan of Croatian Tourism until 2026 was presented, which will be a turning point in implementing future promotional activities in Croatian tourism.

They also discussed recent changes that will take place in Croatia with the introduction of the euro and the country's entry into the Schengen area, which is estimated to have a positive impact on future tourist flows and trends.

For more, make sure to check out our dedicated travel section.

Sunday, 1 August 2021

July Tourist Figures in Croatia: 3.7 Million Arrivals, Most Overnight Stays in Istria

August 1, 2021 - The July tourist figures in Croatia confirm an excellent summer so far!

In July 2021, there were 3.7 million arrivals and 25 million overnight stays in Croatia, i.e., 47 percent more arrivals and 33 percent more overnight stays than in the same period last year. At the same time, foreign tourists realized 21.6 million overnight stays, while domestic tourists realized 3.3 million overnight stays, reports

These are the first data of the eVisitor system, which contains tourist traffic realized in commercial and non-commercial facilities and nautical charter (eCrew system). Compared to the results in 2019, in July this year, 80 percent of arrivals and 81 percent of overnight stays were realized in July 2019.

Most tourist overnight stays were realized in Istria (6.7 million), Split-Dalmatia (4.7 million), and Primorje-Gorski Kotar County (4.7 million), followed by Zadar (4.3 million overnight stays), Šibenik-Knin (1.9 million), and Dubrovnik-Neretva County (1.5 million) County. Observing the results of destinations, the highest number of overnight stays in July was realized in Rovinj (909,000 thousand), Vir (856,000), and Poreč (734,000). Looking at the markets, in July, the largest number of overnight stays was realized by foreign guests from Germany (4.4 million), Slovenia (3.7 million), Poland (2.4 million), the Czech Republic (2 million), and Austria (1.9 million). According to the type of accommodation, most overnight stays were realized in household facilities, camps, and hotels.

"The results so far in 2021 are an indicator that despite the pandemic, with good preparation and cooperation of all stakeholders in tourism and beyond, Croatia can be a safe and successful tourist destination. The trends are outstanding and are a great announcement for August and the off-season. Namely, in the last week of July, we achieved 90 percent of those we had in the record 2019 July.

In July this year, we achieve even better results from some markets, such as Poland and the Czech Republic, than in July 2019. This gives us the right to be optimistic, but also cautious and responsible; we adhere to epidemiological measures and thus maintain the status of the safest destination in the Mediterranean," said Minister of Tourism and Sports Nikolina Brnjac.

"Excellent results and trends in tourist traffic in July, but also so far this year are the result of excellent preparation of the season by the entire tourism sector, but also the fact that our country is the safest tourist destination in the Mediterranean. Compared to the record 2019, we are currently at about 63 percent of the results, and the announcements for August and September are also very good. However, further flows and results will mostly depend on ourselves and the epidemiological situation in the country, so we call on everyone to continue responsible behavior and adherence to the prescribed epidemiological measures to ensure the smooth flow of tourist traffic in the weeks ahead," said the director of the Croatian National Tourist Board Kristjan Staničić.

In the first seven months of this year, 6.3 million arrivals and 36.9 million overnight stays were realized in Croatia, i.e., 51 percent more arrivals and 39 percent more overnight stays than in the first seven months of 2020. Guests from Germany (6.8 million), Slovenia (5.2 million), and Poland (3.3 million) spent the most nights in Croatia. Most tourist overnight stays were realized in Istria (10.3 million), Primorje-Gorski Kotar (6.8 million), and in Split-Dalmatia County (6.6 million), while the most popular destinations were Rovinj with 1.6 million overnight stays, Poreč (1.2 million) and Vir (1.1 million).

For more on travel in Croatia, follow TCN's dedicated page.