Thursday, 8 September 2022

New CNTB Campaign Seeks to Strengthen Continental Tourism

September the 8th, 2022 - The new CNTB campaign is focused primarily on boosting continental Croatian tourism, with so many sights and experiences to be enjoyed far away from the coastline.

As Poslovni Dnevnik writes, the Croatian Tourist Board (HTZ) and the Ministry of Tourism and Sport have launched the second part of this year's CNTB campaign which focuses on the rural parts of the country with the aim of generating stronger tourist traffic during the post-season. This new CNTB campaign is primarily promoting Lika and Senj, Posavina and Pozega, Podunavlje and Konavle in the extreme south of the country, the CNTB reported.

"Th new CNTB  campaign puts Croatian rural destinations in the foreground, as well as Croatian guests, with whom we're discovering the charm and beauty of continental regions through creative materials. Croatia offers much more than sunshine and the sea, and our task is to bring that wealth closer to both domestic and foreign tourists," said CNTB director Kristjan Stanicic.

He also emphasised his satisfaction with the results of the CNTB campaign so far, which, according to him, has been confirmed by the increase in tourist traffic in the continental counties of the country where - excluding the City of Zagreb - around 1.7 million overnight stays have been achieved so far this year, equal to an impressive 40 percent more than last year.

The Minister of Tourism and Sport, Nikolina Brnjac, noted that the goal of sustainable tourism development across Croatia is the stronger use of the continental part of the country's rich potential and year-round tourism.

"The rural areas of Croatia offer tourists all year round a lot of content, a handful of which we show in this new campaign, from activities in nature, enjoying an authentic gastronomic offer to exploring historical attractions and getting better acquainted with the culture and lives of the local population. Such content is increasingly attracting modern tourists, as evidenced by the fact that in the current part of the year, the tourist traffic in continental Croatian counties has reached 95 percent of the numbers realised back during the same period in 2019,'' said Minister Brnjac.

For more, make sure to check out our dedicated travel section.

Sunday, 24 July 2022

Croatian Tourist Board Launches New Campaign at Split Airport

July the 24th, 2022 - The Croatian National Tourist Board (CNTB/HTZ) has launched an innovative new campaign involving the senses at Split Airport, and it appears to be winning over the many tourists passing through there at the moment.

As Morski writes, the CNTB is referring to their newly launched Split Airport campaign as a new, interesting and innovative one, which they claim delights foreign guests entering the country. Many passengers, leaving the planes and entering the area of ​​the Split Airport, can feel the specific smells of the Mediterranean - sea, pine trees, fresh citrus, lemon, orange, lavender, white cedar, and the list goes on.

According to research carried out the field of marketing and promotion, as much as 75 percent of a person's emotions are invoked by smells, which is one of the most important sensations in shaping reality, mood and concentration. Based on this, an interactive panel which displays the words "Croatia - Immerse your senses" was installed at Split Airport, which emits Mediterranean scents with appropriate animations.

''We at the CNTB follow modern trends in the promotion of tourism all the time, which has been confirmed by this interesting campaign that attracts the attention of many passers-by, that is, our guests at the most frequented locations, and in the middle of the peak summer tourist season, that is certainly at airports. We want to be innovative and immediately give our guests a feeling of summer, rest and comfort, and at the same time interest them and inform them about other Croatian destinations and parts of our overall tourist offer,'' said the director of the Croatian Tourist Board, Kristjan Stanicic, adding that this activity will be being carried out until the end of July.

The campaign also includes several additional locations in the City of Split, where digital panels are set up on which shots of other Croatian destinations are displayed.

Activities are also being carried out further south in Dubrovnik Airport (Cilipi), where the so-called ''digital towers'' that display video material work to promote the overall offer of Croatia as a tourist destination and showcase some of the most beautiful and attractive landscapes of the country to new arrivals.

For more, make sure to check out our dedicated travel section.

Wednesday, 20 July 2022

2022 Croatian Peak Season: 980,000 Tourists in Croatia, Overnight Stays Almost at 2019 Level

July 20, 2022 - The 2022 Croatian peak season is in full swing, with around 980,000 tourists currently in Croatia!

About 980,000 tourists are currently staying in Croatia - with 97 percent of the overnight stays achieved compared to the record July 2019. These latest data were presented by the director of the Croatian Tourist Board in Šibenik, where a coordination meeting was held with representatives of tourist boards from Šibenik-Knin County, reports HRT.

In addition to HTZ director Kristjan Staničić and 13 representatives of the tourist boards of cities and municipalities from the county, the coordination included Šibenik-Knin prefect Marko Jelić and Rudolf Štefan, a member of the HTZ tourism council, and the owner of Šibenik's Pelegrini, HTZ announced.

During the meeting, they spoke about the tourist offer and attractions in the county, where the representatives of the local tourist boards pointed out that they are delighted with the current season and the announcements for the postseason.

Thus, in Šibenik-Knin County, the most overnight stays were recorded in Vodice, Šibenik, and Rogoznica, while, for example, Betina surpassed the tourist result from the record in 2019.

They also believe that in July, they will reach the results from the record 2019 in Primošten. Knin is recording an increase in accommodation capacities such as family apartments. The same is the case with Skradin, especially in the segment of more luxurious holiday homes with a swimming pool. HTZ added that Tisno is celebrating 100 years of organized tourism next year, which, in cooperation with HTZ, will be used in advertising on broadcasting markets.

Staničić emphasized the importance of cooperation between the local tourist boards.

"In this way, you can achieve greater promotional visibility and recognition that tourists will be able to appreciate," he said.

He reported that around 980,000 tourists are currently staying in Croatia, while last year at this time, there were approximately 900,000.

"We are at 97 percent of overnight stays achieved in July 2019. Everyone's goal is the dispersion of tourists throughout the year and to achieve as much income from tourism as possible," Staničić said, adding that additional promotional activities are planned for the best post-season, especially in the markets of Slovenia, Hungary, and Germany.

Jelić pointed out that the season is significantly better this year than last.

"What is very important to our visitors and us is that they feel safe in the county, and I would especially like to praise the tourist facilities and numerous events in our destinations. I believe that if we continue like this, we could surpass the results from the record-breaking 2019," said Jelić.

HTZ reported that the topic of the meeting was to allocate funds from the United Tourist Boards Fund, the eVisitor system was discussed, and the current progress in the development of the Strategic Marketing and Operational Plan of Croatian Tourism until 2026 was presented, which will be a turning point in implementing future promotional activities in Croatian tourism.

They also discussed recent changes that will take place in Croatia with the introduction of the euro and the country's entry into the Schengen area, which is estimated to have a positive impact on future tourist flows and trends.

For more, make sure to check out our dedicated travel section.

Tuesday, 12 July 2022

HTZ Launches Tourism Promotion Campaign on US Market

ZAGREB, 12 July 2022 - The Croatian Tourist Board (HTZ) has launched an advertising campaign in the United States this month to promote the tourism products, attractions and destinations in which American tourists are showing the greatest interest, the HTZ said on Tuesday.

The campaign is being conducted until mid-October in cooperation with Expedia, a leading global travel platform that covers over 200 websites in over 70 countries across the globe and which is a very popular tool used by Americans in searching for travel destinations.

The HTZ said that 230,000 Americans had visited Croatia so far this year, an increase of 220 per cent compared with the same period last year. They generated over 710,000 bed nights, which is 152 per cent more than in 2021 and 15 per cent less than in the record-breaking pre-pandemic 2019. Their favourite destinations were Dubrovnik, Split, Zagreb, Hvar, Opatija and Rovinj.

For more on travel in Croatia, follow TCN's dedicated page.

Wednesday, 25 May 2022

Bol Tourist Board Director Markito Marinkovic Consults Constitutional Court on New Law

May the 25th, 2022 - The new Law on Tourist Boards and the Promotion of Croatian Tourism, more precisely the legal provisions which entered into force on the 1st of January this year, has made it so that the term of office of elected directors of tourist boards will now last for four years, and contracts concluded for indefinite periods will be changed to fixed-term contracts. Bol Tourist Board director Markito Marinkovic has taken his argument all the way to the Constitutional Court.

As Dalmatinski portal writes, this resulted in some very serious headaches to multiple local tourist boards. More and more tourist boards are publicly pointing out the illogicality of legal changes that have now put directors at a disadvantage. Criticism was directed primarily at the relevant Ministry of Tourism and Sport, the initiator of the disputed law, holding it responsible for what they consider to be such poor legislation.

Everything is actually happening at a very untimely moment, at a time when local communities are preparing seriously and diligently for the rapidly approaching summer tourist season, which, according to all projections, is expected to surpass last year's. There's no doubt that the most is expected from the tourist boards during this preparatory time. They are all already designing and planning their tourist programmes and facilities, organising events, and offering training sessions for private renters so that everyone is ready to accept tourists. Instead of all energies being directed to the best possible preparation of tourist destinations, the leaders of tourist boards, as well as the local governing units are having to spend their precious time dealing with the election of their directors, Brac danas (Brac today) writes.

The directors of local tourist boards are outraged at the move

It was these elections that caused an avalanche of dissatisfaction, and the tourist boards were forced to act according to legal provisions which, according to the public, don't really seem very logical, justified or meaningful. The negative reactions are mostly coming in from out in the field, and the directors of the tourist boards are indignant. I can't believe what they're doing at the moment and how, in their opinion, the Ministry is overstepping when it comes to their rights and everything they've done and are doing for the development of local tourism. One of them, the long-term director of the Tourist Board in Bol, Markito Marinkovic, went through all the joys and sorrows of engaging in work related to tourism, in that particular island tourist Mecca, won numerous awards, and is now full of astonishment at the controversial decisions being made by the Ministry of Tourism and Sport in the form of a law which applies to the directors of tourist boards.

Marinkovic warns: This provision is applicable only in pro futuro sense...

''After 27 years of work, the Ministry of Tourism and Sport is questioning my employment contract, which I've concluded for an indefinite period of time,'' said the current director of the Bol Tourist Board, Markito Marinkovic, who is also a signatory of the request for constitutional review of the Law on Tourist Boards and the Promotion of Croatian Tourism. After consulting with legal experts, that request was sent to the address of the Constitutional Court, requesting that the Constitutional Court address this issue, which, as he said, will result in some serious legal consequences.

Marinkovic is ready to show the documentation with which he's armed himself, including the request he sent to the Constitutional Court, emphasising that the main problem of legal norms is their application to current (read existing) directors of tourist boards, instead of having them apply solely to any new directors.

''This provision is applicable only pro futuro (for future actions) and only for new employment and concluding employment contracts with directors of tourist boards who were employed after the 1st of January 2022. We can't apply this provision to directors who concluded their employment contracts for an indefinite period of time before the entry into force of the new Law on Tourist Board, because in that case, there'd be a violation of Article 90 Paragraph 4 of the Constitution of the Republic of Croatia on the prohibition of the retroactive application of the law,'' Markito Marinkovic says when reading part of the request that has now been sent to the Constitutional Court, not hesitating to say that this is a law that is unconstitutional and illegal.

The Ministry of Tourism wrote back in 2012: There are no obstacles to the conclusion of an indefinite contract

In an interview for Brac danas, Markito Marinkovic openly asked the following:

''Why would I agree to have my contract for an indefinite period of time terminated and instead accept an offer a contract for a part-time job?'' He noted that he signed his employment contract back on December the 15th, 2009, for an indefinite period of time as the tourist board director there. His contract was concluded in accordance with the provisions of the then Labour Act, the Law on Tourist Boards and the Promotion of Croatian Tourism, as well as the provisions of the Statute of the Tourist Board of the Municipality of Bol. The fact that there is nothing disputable in his contract was confirmed by the Ministry of Tourism in its interpretation on June the 27th, 2012, to which Marinkovic refers, and in which he unequivocally points out that ''there is no obstacle to concluding an employment contract for an indefinite period in accordance with the Labour Law as the regulator''.

Marinkovic also pointed out the absurdity of these new legal provisions, claiming that tourist boards will elect directors who already have employees within the tourist board.

Marinkovic: We'll end up with two directors, one for an indefinite period and the other for a definite period...

Formerly ''protected'' directors of tourist boards, who were employed indefinitely with their employers, will now be elected for a fixed term, more precisely for a term of four years, as determined by the now disputed law. Current directors will now find themselves at the mercy of their employers who, according to instructions issued to the tourist boards by the competent Ministry, should terminate existing contracts and offer them amended contracts with a specific duration attached to them. Such a thing is simply not acceptable for Markito Marinkovic, which is the reason why he didn't apply for the position of head of the Bol Tourist Board.

''It seems that we're going to have two directors by the will of the ministry; one for an indefinite period of time, and the other for a definite period, which will be elected by the Tourist Council under the new Act,'' he added, noting that the instructions, written back in December last year and subsequently sent out to the country's local tourist boards, are also confusing and difficult to follow properly. According to the guidelines signed by the Ministry of Tourism and Sport's Monika Udovicic, current directors who aren't selected in a tender and those to whom the institution doesn't offer another job within the tourist board will receive a termination of their employment contract.

''How is it possible for a director to become an organisational redundancy, and for someone else to be hired for that position? The Labour Law stipulates that a business-related dismissal (contract termination) can only be given if the need to perform a certain job ceases. In addition to that, another person can't be hired following that for the next six months,'' Markito Marinkovic said, clearly terribly surprised by the numerous illogicalities that the Ministry somehow keeps on coming up with owing to their controversial decisions and interpretations of things.

Why was the tender for the position of the director of the Bol Tourist Board cancelled?

When it comes to the tender for the election of the director of the Tourist Board of Bol, it became somewhat unstuck on the very first step. After the tender deadline expired, and interested candidates submitted their applications and received notification(s) of the presentation of the programme at a session of the Tourist Council, the same council, at the suggestion of the President of that body of the Tourist Board, Katarina Marcic, agreed to the cancellation of the tender. The explanation for that was:

''We want to eliminate every single slight suspicion of illegality of the procedure. According to Marcic's announcement and her public attempt to explain the reasons why the tender was annulled, these aren't serious irregularities, at least not according to the statement of the Ministry to which Marcic refers. It's true, the tender was open for 21 days, while the recommendations lasted from 8 to 15 days. Experts on the election procedures we contacted are of the opinion that the tender deadline which is longer than the deadline recommended by the competent ministry should not call into question the legality of the election procedure. All in all, a new tender will be drawn up, a check by the Ministry will be awaited, and then another tender will be announced. Whether it's really an election procedure or some other reason why the Tourist Council decided to return everything to the beginning, only time can tell.

The Constitutional Court has since confirmed: The case has been assigned to a judge-rapporteur

Brac danas contacted the Constitutional Court. They were interested in what happened to the request for a review of constitutionality under the controversial Law on Tourist Boards and the Promotion of Croatian Tourism, and when the request would be on the agenda. The Constitutional Court confirmed that it had received a motion for assessment.

''The case has been assigned to a judge-rapporteur, and at this moment it isn't possible to predict when it could be sent to the session of the Court to decide on the proposal,'' said the Secretary General of the Constitutional Court, Dr. Teodor Antic. Back in mid-April, Markito Marinkovic addressed the Constitutional Court yet again, this time in a hurry, at a time when the tender for the position of director was open.

''Considering that in the meantime, more precisely on April the 1st, 2022, the Tourist Council of the Tourist Board of Bol announced a public tender for the election of the director for a term of four years referring to the provisions of ZTZ, and ignoring the employment contract concluded on an indefinite basis between me and the Tourist Board of Bol for the same job for which a public tender has now been announced. It's obvious that the implementation of this tender will violate my employment rights,'' Markito Marinkovic wrote in his letter. He emphasised, in addition, that the above-mentioned actions of tourist boards will generate numerous lawsuits in the near future due to the disputed provisions of the law.

The Ministry of Tourism and Sport isn't responding to press inquiries on the matter

Given the fact that only the competent ministry is looking at the disputed tender for the director of the Bol Tourist Board, and especially at the request sent to Prisavlje 14 in Zagreb by a concerned resident of Bol, asking for the tender to be annulled, the ministry was also asked to comment on the topic. A press inquiry with specific questions was sent to the Press Service on May the 1st, as Brac danas had received an anonymous letter to its editorial e-mail about a possible illegal tender being announced by the Tourist Council.

The aforementioned publication still hasn't received a response from the Ministry of Tourism and Sport. On several occasions, they also tried to contact the Media Service by phone and find out what this delay was about. After several calls, they were once connected to the press service, and in another case, an official of the ministry apologised for not providing a timely response. A reminder of the inquiry was then sent to the cabinet of the same Ministry, on May the 6th, asking for answers to the questions which had been sent already. However, the main cabinet of the Ministry of Tourism and Sport hasn't yet responded or attempted to clarify any of the issued mentioned in this article.

For more, check out our politics section.

Tuesday, 19 April 2022

Croatia Records Nearly 500,000 Tourist Nights Over Easter Holidays

ZAGREB, 19 April 2022 - About 135,000 tourists stayed in Croatia over the Easter holidays, on 15-18 April, generating 493,000 nights, 346,000 more than over Easter 2021, the National Tourist Board (HTZ)  said on Tuesday.

Foreign tourists accounted for 103,000 arrivals and 412,000 nights, while registered domestic tourists accounted for 31,000 arrivals and 80,000 nights.

Istria County saw the largest number of nights at 188,000.

The most popular destinations in terms of nights were Poreč, Rovinj, Dubrovnik, Zagreb, Split, Umag and Zadar.

Tourists from Germany, Austria, Slovenia, Italy and Slovakia accounted for the largest number of nights. Most of them stayed in hotels, which registered 210,000 nights, followed by private accommodation (112,000) and campsites (99,000).

HTZ director Kristjan Staničić said the numbers indicated that Croatia could enter the summer season with exceptional results and trends.

Tuesday, 19 April 2022

2022 Croatian Easter Tourism Figures Beyond Expectations

April 19, 2022 - The 2022 Croatian Easter tourism figures are impressive, with most tourists visiting from Germany, Slovenia, Italy, and Austria and many domestic tourists, too. 

The director of the Croatian Tourist Board, Kristjan Staničić, said that we could be more than satisfied with the 2022 Croatian Easter tourism results, reports Dnevnik HRT.

"We recorded even more than 140,000 overnight stays on Saturday, which is the largest number so far in this part of the tourist year. Most guests were from Germany, Slovenia, Italy, and Austria and domestic guests. We must be satisfied because we have exceeded last year's Easter figures many times over," he said.

He reminded us that we had not had a pre-season for the last two years due to the pandemic, while this year is different.

"We have a trend that we have been following since the beginning of the year. We are above 90 percent of realizing tourist traffic, our goal this year. We are now at 96 percent. Today, there are over 120,000 tourists in Croatia, and I hope that we will have a good May and June and enter the main tourist season on a good basis," said the Croatian National Tourist Board director.

Many European countries have a strong campaign to promote holidays in their own country due to inflation and fuel prices.

"In the last two years, we have shown that we know how to resist all challenges. I believe that the tourism sector will know how to respond to price competition. It is important to stick to quality and provide something more for a certain price, and I believe that even then, results will follow," he said.

When asked if we could relax and believe in a good season, Staničić said there was no time for relaxation.

"This is the first passing time, and so far, we can be satisfied, but the main work is yet to come. We will intensify promotional activity, marketing campaigns, and tourism markets. Minister Brnjac and I are convinced that we have an excellent position in the Czech market, which also applies to Austria and Germany. We will take it a step further and present Croatian tourism in the USA. We have over 460 announced airlines, which is the level of 2019, but there is no relaxation; there is a lot of work ahead of us," he concluded.

For more on Vir tourism, check out our travel section.

Wednesday, 6 April 2022

Croatia's Tourist Sector Expects Rise in Trade During Easter Holidays

ZAGREB, 6 April 2022 - Croatia's tourist industry expects an increase in turnover during the forthcoming Easter holidays, according to findings of a survey conducted by the National Tourist Board (HTZ). However, uncertainties stemming from the war in Ukraine can affect these expectations.

During the Easter holidays last year, when Easter was on 4 April, Croatia registered 36,000 tourist arrivals and 140,000 overnight stays.

This year, Easter falls on 17 April, and the norm is the later the date that Easter falls in, the more tourists can be expected.

Easter and the school spring holidays are usually seen as the heralds of the summer season.

According to the survey, the Rijeka coast and islands off Rijeka as well as Dubrovnik-Neretva County are the most optimistic about this Easter season, expecting a 20% rise in comparison to last year's results.

The Istria and Zadar counties expect a growth ranging between 16% and 20%, while the forecasts of  the Šibenik and Split counties are about 10% rise.

Concerning the mainland of Croatia, the capital city of Zagreb expects a growth higher than 20%.

During the Easter holidays, hotels usually start opening their doors, and the highest number of hotels that have announced the reopening for the new season in mid-April are in the Dubrovnik and Šibenik counties.

For more, check out our lifestyle section

Sunday, 3 April 2022

The Guardian Features Hidden Croatia: Where to Visit Off the Beaten Track

April 3, 2022 - The Guardian recently featured 'hidden Croatia' or the lesser-known gems in the country you should visit this year. 

The British daily The Guardian published an article about Croatia as a tourist destination, emphasizing hidden destinations it recommends visiting this year, including Silba Island, Papuk Nature Park, Tribunj, Mrežnica River, and other locations, the CNTB reported.

This is a special series in The Guardian about hidden destinations worth visiting this year the first of which is dedicated to Croatia.

The article about Croatia and its tourist offer is featured on four pages of the printed edition and online and was created as a result of the cooperation of the CNTB with the editorial board of The Guardian. The Director of the CNTB office in London, Darija Rejić, believes that the publication will reach millions of readers and positively impact the perception of Croatia as a quality, attractive, and sought-after destination.

"This extensive presentation of the Croatian tourist offer and lesser-known sites on four pages is the result of quality cooperation with the editorial board of The Guardian. We are extremely pleased when, with logistical support in the field and quality cooperation with journalists, we, in turn, receive valuable media releases that reach millions of readers, which significantly affects the perception of Croatia as a quality, attractive and sought-after destination," said Reić in detail. 

The_Guardian-objava_0-hidden-croatia.jpeg

The article on Croatia suggests places and destinations for this year's tourist discoveries, natural beauties, distinctive and picturesque towns, and preserved and untouched landscapes of seven lesser-known Croatian regions, said the expert and multi-award-winning journalist Mary Novakovich.

This is how The Guardian thus showcases Tribunj and its rich historical heritage, Papuk Nature Park as a wooded and exciting UNESCO Geopark, the island of Silba for its preservation, the river Mrežnica for its beautiful environment enriched with 93 waterfalls, and the cities Karlovac and Slunj. The journalist also mentioned the Neretva Valley, Dinara Nature Park, and more prominent destinations near these sites and presented the authentic gastronomic offer of local restaurants, the unreal beauty of Croatian beaches, and numerous bike trails.

Rejić also points out that the added value of this publication is confirmed by The Guardian's position as a leader in the growth of online subscribers, with a reach of one million readers in the UK.

For more, check out our travel section.

Friday, 18 March 2022

Croatian National Tourist Board on Hunt for Representation Directors Abroad

March the 18th, 2022 - A tender is being announced by the Croatian National Tourist Board (HTZ/CNTB) for six new representation directors who will be placed to work their terms abroad.

As Poslovni Dnevnik/Marija Crnjak writes, a tender is being announced for the selection and appointment of directors of Croatian National Tourist Board representative offices in six markets, given that the contracts of the current directors in the markets of Austria, the Czech Republic, China, Hungary, Slovenia and Sweden will expire at the end of June this year.

The decision to announce the tender was made recently at the Tourist Council of the Croatian National Tourist Board, chaired by the Minister of Tourism and Sport, Nikolina Brnjac, in the presence of the director of the Croatian National Tourist Board, Kristjan Stanicic.

"Despite the fact that the geopolitical situation for the tourism sector has brought with it uncertainty and modified the original plans for 2022's tourism, we're continuing to work intensively to adjust our activities to maintain our status as a responsible and desirable tourist destination. In addition to the message of destination responsibility and flexibility of reservations, we're also sending out a message of environmental, economic and social sustainability to our emitting markets. The decisions made at the recently held session of the Tourist Council will enable us to adequately respond to the challenges currently facing tourism, and also maintain Croatia's position as one of the most successful destinations in the Mediterranean,'' said Minister Brnjac.

"In addition to the coronavirus pandemic, which has strongly affected the travel sector over the last two years, the situation in Ukraine is now having an impact on overall trends. As a negative consequence, the Croatian tourism sector is currently noticing a trend of the slowing down of bookings and reservations, but there have been major cancellations, nor a decline in general interest in travel. Our goal is to maintain Croatia's market visibility and its quality relationships with partners, and we want to position the country as a safe and well-prepared destination that attracts its guests with an attractive and top quality offer. The decisions of the Tourist Council are aimed at achieving those goals,'' said Stanicic.

The members of the council also adopted decisions on announcing the Call/Invitation for expressions of interest for the implementation of marketing cooperation with the organisers of top events for the year 2022, and the Call/Invitation for expressions of interest for the implementation of marketing cooperation with top Croatian athletes in 2022.

The goal of cooperation with the organisers of top events is to raise people's general level of awareness of the Republic of Croatia as an attractive year-round tourist destination with a diverse tourist offer, which will have a positive impact on increasing tourist traffic and general consumption. Additional visibility of the national tourist brand will be ensured through cooperation with Croatian athletes through the implementation of various promotional activities on communication and advertising channels.

For more, check out our lifestyle section.

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