"Supermarket of the Future" Exhibition to be Staged in Zagreb on 6-11 Sept

By 7 August 2022

ZAGREB, 7 August, 2022 - From 6 to 11 September, Zagreb's Putolovac Gallery will host "Supermarket of the Future", a Dutch food design exhibition that explores whether the grocery stores we know today will still exist 30 years from now and what they will sell.

Meat without animals, milk without cows, getting drunk without alcohol and dinners via Zoom already exist and are part of the huge food transition that questions our use of foodstuffs, production technology and culinary habits, the organisers said in the announcement of the exhibition.

The exhibition showcases the results of research into the role of design in the present food system, including applied design, speculative visions of the future and a wide range of food design projects for a better world.

On display will be works by food designers from all over the world, including prominent Dutch food designer Marije Vogelzang, Taiwanese speculative designer Kuang-Yi Ku, and Greek artist Louise Zahareas.

The exhibition, curated by Chloé Rutzerveld and Annelies Hermsen from World Design Embassies, is presented by Zagreb Design Week and the Dutch Embassy. It premiered at the latest Dutch Design Week.